Privacy policy

At The Zone NYC (“The Zone NYC,” “we,” “us,” or “our”), accessible from https://thezonenyc.com, your privacy is important to us. This Privacy Policy document explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or engage with our fitness programs, mobile applications, and performance technologies.

By using our website or services, you consent to the practices described in this Privacy Policy.

Information We Collect

We may collect personal and non-personal information in several ways, including when you visit our website, sign up for a membership, book sessions, use our mobile app, or contact us.

Personal Information

We may collect the following:

  • Full name

  • Email address

  • Phone number

  • Billing and payment information (processed securely via Stripe)

  • Account and membership details

  • Health and fitness-related data you voluntarily provide (e.g., body composition results, performance metrics, VO2 max data)

  • Information submitted through contact forms, inquiries, or bookings

Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address

  • Browser type and version

  • Device information

  • Pages visited and time spent on pages

  • Referring URLs

This data helps us understand how visitors interact with our website and improve user experience.

How We Use Your Information

We use the information we collect to:

  • Provide, operate, and improve our services and fitness programs

  • Process memberships, payments, and bookings

  • Deliver personalized training experiences and performance insights

  • Communicate with you regarding updates, schedules, promotions, or customer support

  • Maintain internal records and analytics

  • Comply with legal and regulatory obligations

Cookies and Tracking Technologies

The Zone NYC uses cookies and similar tracking technologies to enhance your experience.

Google Analytics

We use Google Analytics to analyze website traffic and user behavior. Google Analytics uses cookies and other technologies to collect information such as IP address, device type, and browsing activity.

You can learn how Google uses data from sites that use its services by visiting Google’s privacy policy.

Google Ads & Remarketing

We may use Google Ads remarketing to show ads to users who have previously visited our website. These cookies allow us to display relevant advertisements across the internet.

You may opt out of personalized advertising by visiting Google’s Ads Settings.

Payments

All payment transactions are processed securely through Stripe. The Zone NYC does not store or process your full payment card details. Stripe’s use of your personal information is governed by their own Privacy Policy.

Mobile App & Performance Technology

Our companion mobile app and in-studio performance technologies may collect fitness-related and performance data to provide:

  • Personalized training feedback

  • Progress tracking

  • Bi-weekly reports

  • Integrated workout displays

This data is used solely to enhance your fitness experience and is not sold to third parties.

How We Share Your Information

We do not sell, rent, or trade your personal information.

We may share your information only with:

  • Trusted service providers (such as payment processors, analytics providers, and software platforms) who assist in operating our services

  • Legal authorities if required to comply with applicable laws or regulations

  • Business partners strictly necessary to deliver our services

All third parties are required to maintain appropriate data protection standards.

Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. While no method of transmission over the internet is 100% secure, we strive to use commercially acceptable means to protect your data.

Your Privacy Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you

  • Request correction or deletion of your data

  • Withdraw consent for certain data processing

  • Opt out of marketing communications

To exercise these rights, please contact us using the information below.

Children’s Information

The Zone NYC does not knowingly collect personal information from children under the age of 13. If you believe your child has provided personal data on our website, please contact us immediately and we will promptly remove such information.

Third-Party Links

Uptivo is a third-party vendor that may collect information from you, either directly or indirectly, through our mobile application. By accepting our terms, you acknowledge that an Uptivo account will be created for you and that you have reviewed and agreed to Uptivo’s Terms. For details on how your Personal Information is handled, please refer to Uptivo’s privacy policy.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. Continued use of our website or services constitutes acceptance of the updated policy.

Contact Us

If you have any questions or concerns about this Privacy Policy or how your information is handled, please contact us:

The Zone NYC
57 West 16th Street (AKA 572–574 6th Ave), 3rd Floor
New York, NY 10011
📞 (917) 388-2881
📧 info@thezonenyc.com